SEO What is it?

SEO covers technical and content-oriented improvements to increase a website's visibility in search engines. The goal is to provide the most relevant and valuable content to users searching for specific keywords. SEO has three basic components: Technical SEO, On-Page SEO and Off-Page SEO.

• Technical SEO: Refers to technical elements that facilitate the crawling of the website by search engines. Elements such as site speed, mobile compatibility, SSL certificate are in this category.
• On-Page SEO: It includes improvements related to content and page structure. Issues such as keyword usage, title tags, meta descriptions are parts of on-page SEO.
• Off-Page SEO: It covers the references that the website receives from external sources. The most common off-page SEO strategy is to get backlinks.

SEO may not bring the desired results if it is not done in accordance with search engine algorithms. Therefore, it is important to produce SEO-compliant content, use the right keywords and establish a user-friendly structure.

How to Create SEO Compatible Content?

SEO-compliant content should add value to users as well as search engines. Here are some key points to consider when preparing SEO compatible content:

1. Keyword Research: Determining which keywords your target audience uses and using these words in the content increases the findability of the content. A digital agency like Webmooy meticulously conducts keyword research and ensures that its customers reach the target audience.
2. Quality and Useful Content: Content should be prepared not only to be SEO-compliant, but also to benefit the user. Informative and valuable content that attracts visitors' attention is ranked higher by search engines.
3. Title Tags and Meta Descriptions: Title tags (H1, H2, H3, etc.) and meta descriptions tell search engines the main topic of the content. The presence of the keyword in the title and meta description creates a positive effect in terms of SEO.
4. Optimization of Images: The use of images makes content more attractive, but it is also important to optimize them. Alternative texts (alt text) and image sizing improve the user experience by increasing page speed.
5. URL Structure: URL structures that are short, descriptive and contain keywords help search engines understand your page better.
6. Internal and External Links: Linking to other pages in your content allows users to access more information and makes it easier for search engines to crawl your site. As Webmooy, we improve SEO performance by building a strong internal linking structure on our clients' sites.

SEO Works with Webmooy

Webmooy digital agency enables its clients to achieve their digital marketing goals by providing comprehensive services in the field of SEO. Based in Istanbul, Webmooy provides a wide range of services from technical SEO to content strategy. As an agency, we not only provide our clients with visibility in search engines, but also develop strategies to increase conversion rates.

1. Technical SEO Studies: Webmooy optimizes the technical infrastructure of your site. By improving technical SEO elements such as site speed, mobile compatibility, SSL integration, we make it easier for search engines to crawl your site.
2. Content Strategy and Production: Creating SEO-compliant content is one of Webmooy's specialties. By conducting keyword research specific to each customer, we produce content that attracts the attention of the target audience and is compatible with search engines.
3. Backlink Strategy: External links are an effective method of increasing the authority of a site. Webmooy improves the SEO performance of its customers by getting backlinks from sites with high authority.
4. SEO Analysis and Reporting: As Webmooy, we measure the effectiveness of SEO efforts through regular analysis and reporting. In this way, our customers can observe the results of the work done and we can revise our strategies when necessary.

The Importance of Keywords

Keywords are one of the cornerstones of SEO. Choosing and using the right keywords ensures that your site reaches the right audience. Experienced agencies like Webmooy take into account the habits, demographics and competitive environment of the target audience when conducting keyword research.

• Keyword Density: It is important to use keywords in a balanced way in the content. Excessive use of keywords can be penalized by search engines, so natural and fluent language should be preferred.
• Long-Tail Keywords: Long-tail keywords allow you to rank higher for more specific searches. For example, long-tail keywords such as "the best SEO agency in Istanbul" can be preferred instead of "Istanbul SEO agency".

Mobile Compatibility and Page Speed

Mobile compatibility and page speed are critical in SEO efforts. Search engines like Google prioritize mobile-friendly sites and rank sites with high page speed higher. As Webmooy, we improve the user experience by ensuring that your site is both mobile-friendly and fast.

Get to the Top of Digital Competition with Webmooy

Webmooy enables its customers to succeed in the digital world with its comprehensive SEO solutions. Search engine optimization is an integral part of digital marketing strategies and Webmooy uses the latest techniques to achieve the best results. Webmooy digital agency in Istanbul is ready to strengthen your business' online presence with a strong SEO strategy.

As a result, when SEO work is done correctly, it ensures that your website ranks high in search engines and increases your chances of reaching your target audience. With Webmooy's expert team, you can gain a competitive advantage in the digital world with SEO-compatible content, technical improvements and analysis.